Ukie
Power up Pact - Ukie x Judi Love
Ukie, the trade body for the UK video games industry, enlisted TV personality and comedian Judi Love to launch PowerUpPact - a campaign encouraging families to have open conversations about responsible gameplay during the summer holidays.
With minimal prep time and a fast turnaround, we led the end-to-end production: developing the storyboard, sourcing the location, preparing talent, directing the shoot, and delivering all post-production alongside campaign stills.
The campaign achieved national press coverage and strong social engagement across Judi Love and Ukie’s channels bringing the message to a broad family audience at scale.
Content
Hero edit, social teasers, stills
Services
Creative Development, Storyboarding, Talent Management, Filming, Editing, Motion Graphic Design, Photography
Location
London
Sector
Government, Video Game Industry
